Posted: August 30th, 2022

ADD302 INDIVIDUAL DESIGN PORTFOLIO

ADD302 INDIVIDUAL DESIGN PORTFOLIO
STUDY GUIDE TRIMESTER 2 2022
PREPARED BY ALAN YOUNG FOR THE UNIT TEAM PAGE 1 OF 3
ASSIGNMENT 2:
IMPROVE A BRIEF
Assignment details
Timeline:
Deadline:
Type:
Word count:
Submit:
Weighting
Deliverable:
Weeks 4-7
Week 7, presentation, critique session
Oral presentation and digital document
1600 words (or equivalent)
Incorporate feedback from critique session and submit final report to
the CloudDeakin drop-box by end of Week 7,
Sunday night 4 September by 8:00pm
40% of overall grade for ADD302 Individual Design Portfolio
Single, multi-page PDF
The assignment task
From the peer evaluation, identify four (4) key areas of improvement to your portfolio
and resubmit this work to your peers for review and re-evaluation.
All changes to your work must be documented and compared with the critical commentary provided
by the peer review and submitted as a multi-page PDF for assessment showing the refinements you
have made and documenting your process:
• Show the ‘before’ and ‘after’ for the each of the 4 pieces.
• Make sure you include the peer review recommended amendments (perhaps in dot point form),
but keep the names of the person who made the recommendations—so you can show what
changes you responded to—and how you made those amendments.
• Make sure you have developed a logical design layout of your work for your assessors.
• Spell and grammar check your document.
You will also:
• Expand and develop one of your four portfolio pieces into a design project case study.
• Integrate any key feedback from the week 7 presentation into your document and make those
changes for each of the 4 pieces prior to submitting.
You will be marked based on your ability to:
• Demonstrate critical thinking and analytical evaluation of your work and the work of your peers.
• Demonstrate the ability to take responsibility for own work and critical evaluation to improve
own work.
ADD302 INDIVIDUAL DESIGN PORTFOLIO
STUDY GUIDE TRIMESTER 2 2022
PREPARED BY ALAN YOUNG FOR THE UNIT TEAM PAGE 2 OF 3
Submission details
Specifications
Single, multi-page professionally designed document (InDesign), landscape oriented, converted
to PDF and inclusive of:
• Before images with summarised areas of improvement based of peer evaluations.
• After images with written summary of changes made.
• All images optimised for screen; no pixellation!
• One folio piece expanded into a design project case study.
Visual Journal
Include all research and development:
• Annotated visual research; and
• Development sketches, screenshots, etc.
(For more information, see section titled Visual Journal on page 5 of this Study Guide.)
Weekly timeline
Week Activity
4 Introduction to Assignment 2
• Question and answer session.
• Take a deep dive into the companies you’ve listed in ‘My Dream Job’.
• Research, share and discuss strong design portfolios and companion Instagram.
• Annotate all research for inclusion in your visual journal.
• Bring at least one updated portfolio piece and the piece that you will expand into a design project case
study to next week’s seminar for discussion, review and feedback.
5 • Research and learn about writing and developing digital assets for your design project case study.
• Share and discuss your work in progress with your peers.
• Annotate all research and development work for inclusion in your visual journal.
• Bring all work in progress to next week’s seminar for one-to-one feedback session with your lecturer
6 • Learn about how to give and receive a design critique in preparation for your presentation.
• Review and discussion of submission requirements for Assignment 2.
• One-to-one work in progress and feedback session with your lecturer.
7 • Lear Present your document inclusive of amendments to your four portfolio pieces and design project
case study.
• Collate and synthesise feedback received after presentation, incorporate changes and submit.
Assessment criteria
Criteria Description %
Evaluation • Critical thinking and analytical evaluation of portfolio with respect to
research and peer evaluations
20%
Structure • Including cohesiveness, clarity and presentation of report in
accordance with scholarly standards of language, grammar and referencing.
20%
Visual language • Including layout, page design, consistent treatment of all page elements,
ease of reading and comprehension.
20%
Presentation • Including techniques of construction, coherence and impact of presentation. 20%
Group evaluation
processes
• Including preparation, participation and communication. 20%
ADD302 INDIVIDUAL DESIGN PORTFOLIO
STUDY GUIDE TRIMESTER 2 2022
PREPARED BY ALAN YOUNG FOR THE UNIT TEAM PAGE 3 OF 3
Note: This brief accounts for 40% of your end of trimester results.
Upload your completed file as one multi-page PDF, correctly named, for example, Your_Name_
ADD302_AT1.pdf.
Final submission due date: Week 7, Sunday night 4 September on or before 8:00pm to
CloudDeakin Assignment 1 drop-box.
This task assesses achievement in these Unit and Graduate Learning Outcomes
ULO2 Demonstrate critical thinking and analytical evaluation of your work and the work of your peers.
ULO3 Demonstrate the ability to take responsibility for own work and critical evaluation to improve own work.
GLO4 Critical Thinking.
GLO6 Self-management.

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