Posted: September 9th, 2022

Tesla Information System

Tesla Information System
Tesla Inc. is a company that specializes in the manufacture of electric cars. The Company was founded in 2003 and became the automobile manufacturers to integrate the technology of electric cars such as Model S, Model Y, Model X, and Model 3 (Tesla Inc, 2020). The new technology utilized by Tesla Motors is focusing on sustainable transport by the utilization of green technology. Tesla Company is among the few companies manufacturing zero-emissions vehicles. However, despite the application of advanced technologies, the Company still faces competition from the 150-year-old internal combustion industry. The performance of Tesla Company has risen steadily due to the role played by technology. Technological advancements of Tesla Motors, such as the use of battery technology, also known as the Battery Electric Vehicles (BEVs) and improvement of vehicle performance, are considered as the driving factors. However, Tesla Motors faces competition from emerging BEVs car companies such as BMW and Chevrolet.
IT plays a significant role in Tesla Company, especially in the delivery of the value to the business, including the support of the transformation of the Company. IT is used in supporting innovation in the Company. Innovation has been the strategy of Tesla Company and has led to the delivery of required products that meet the needs of the customer. The new products and manufacturing have been integrated with the Artificial Intelligence (AI) to enhance efficiency in the delivery. Additionally, Tesla data operate on the cloud, therefore strengthening the process of decision making and solving problems such as overheating of cars (Tesla Inc, 2020). The crowdsourced data has also been incorporated to monitor the performance of vehicles. Also, the Company has integrated different types of data from maps, path planning as well as control components in increasing the robustness of the vehicles. Therefore, the measures have been used to promote innovation, which is the strategy of the Company. The plan is also directed towards integrating the advanced technology to meet its business requirements.
Information is critical in implementing the IT-based strategy by increasing the responsiveness, improve collaboration, enhance customer experience, and the development of the business models (Benitez-Amado & Walczuch, 2012). Responsiveness is enhanced by the processed data stored on the cloud, which facilitates the delivery of the information for decision making. The information is used in collaboration and increasing the competitive advantages of the Company. Enhancing customer insight has been achieved by collecting and analyzing data concerning the needs of the customers. The data can be analyzed by the use of analytics software, which produces information for actions to be taken. Information can also be extracted from the business models. The business models are accomplished using the required data. The information needed is by the customers, the operation of cars and competitors, or market information. The information is needed by the Company and made available whenever there is a need for decisions to be made. The information is extracted from the data collected from customers, the data stored by the organization, and the market data. The challenge emergences when there is need for protection by ensuring the security of the information as there is an increase in cases of security breaches.
In conclusion, Tesla Company has integrated the technology in manufacturing and the daily operation of the business. The technology has been aligned with the strategic goals of innovation. A large amount of data and information stored by the Company has been utilized in decision making and increasing value to the business.

References
Benitez-Amado, J., & Walczuch, R. M. (2012). Information technology, the organizational capability of proactive corporate environmental strategy and firm performance: a resource-based analysis. European Journal of Information Systems, 21(6), 664-679.
Tesla Inc. (2020). Electric Cars, Solar Panels & Clean Energy Storage: Tesla. Retrieved from https://www.tesla.com/

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